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Google Shopping Ads Are Free to Display in Main Search ResultsGoogle Shopping Ads Are Free to Display in Main Search Results

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Google Shopping Ads Are Free to Display in Main Search ResultsGoogle Shopping Ads Are Free to Display in Main Search Results

Google is letting retailers run free shopping ads in US search results, which will be displayed in knowledge panels starting this summer.

Correction: Apple Safari Will Not Block Google Analytics TrackingCorrection: Apple Safari Will Not Block Google Analytics Tracking

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Correction: Apple Safari Will Not Block Google Analytics TrackingCorrection: Apple Safari Will Not Block Google Analytics Tracking

Apple’s next version of the Safari web browser, available in macOS Big Sur, will reportedly not block Google Analytics as was previously thought.

Facebook Ad Ban Heats Up Heading into July, Stock Drops 8%Facebook Ad Ban Heats Up Heading into July, Stock Drops 8%

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Facebook Ad Ban Heats Up Heading into July, Stock Drops 8%Facebook Ad Ban Heats Up Heading into July, Stock Drops 8%

Unilever is the latest to deliver a $7b blow to Facebook Ads’ revenue.

Ranked Entities in Search Results at GoogleRanked Entities in Search Results at GoogleRanked Entities in Search Results at GoogleRanked Entities in Search Results at Google

A recently approved Google patent sheds light on the search engine’s process behind showing ranked lists of entities in the SERPs. Learn more here.

Marketing & Technology Data Is Racist & Biased: Here’s How Marketers Can Fix ItMarketing & Technology Data Is Racist & Biased: Here’s How Marketers Can Fix It

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Marketing & Technology Data Is Racist & Biased: Here’s How Marketers Can Fix ItMarketing & Technology Data Is Racist & Biased: Here’s How Marketers Can Fix It

Learn how modern algorithms and machine learning amplify the effects of racism and how marketers can change that.

Page Feeds: A Smart Solution for Retailers to Level Up Their Dynamic Search AdsPage Feeds: A Smart Solution for Retailers to Level Up Their Dynamic Search AdsPage Feeds: A Smart Solution for Retailers to Level Up Their Dynamic Search AdsPage Feeds: A Smart Solution for Retailers to Level Up Their Dynamic Search Ads

Want to level up your retail dynamic search ads and boost conversions? Discover how Page Feeds work and how to leverage them for DSAs.

Google Explains How YouTube Search WorksGoogle Explains How YouTube Search Works

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Google Explains How YouTube Search WorksGoogle Explains How YouTube Search Works

As part of a larger effort to explain how YouTube works, Google published a new page to answer commonly asked questions about YouTube search results.

LinkedIn Content Creation is Up 60% Compared to Last YearLinkedIn Content Creation is Up 60% Compared to Last Year

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LinkedIn Content Creation is Up 60% Compared to Last YearLinkedIn Content Creation is Up 60% Compared to Last Year

LinkedIn is seeing a surge in content creation and consumption, and engagement between users is up as well.

Reverse Image Search: Your Complete GuideReverse Image Search: Your Complete Guide

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Reverse Image Search: Your Complete GuideReverse Image Search: Your Complete Guide

Searching for the original source of an image online? Here’s your complete guide to reverse image search on all the major search engines.

Stock Photography Impact on SEOStock Photography Impact on SEO

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Stock Photography Impact on SEOStock Photography Impact on SEO

Google’s John Mueller’s comment on stock images and rankings is a starting point for thinking about the use of images for SEO.

Facebook Update Likely to Hurt Traffic to Older Web PagesFacebook Update Likely to Hurt Traffic to Older Web Pages

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Facebook Update Likely to Hurt Traffic to Older Web PagesFacebook Update Likely to Hurt Traffic to Older Web Pages

Facebook is updating its interface with a new type of notification that’s likely to hurt traffic to older pages.

Google Expands Business Messaging to Mobile WebsitesGoogle Expands Business Messaging to Mobile Websites

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Google Expands Business Messaging to Mobile WebsitesGoogle Expands Business Messaging to Mobile Websites

Google is expanding its Business Messages feature in Search and Maps, giving businesses more ways to receive messages and new ways to reply.

Microsoft Digital Marketing Center & This Week’s News [PODCAST]Microsoft Digital Marketing Center & This Week’s News [PODCAST]

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Microsoft Digital Marketing Center & This Week’s News [PODCAST]Microsoft Digital Marketing Center & This Week’s News [PODCAST]

This week on Marketing O’Clock, the team discusses the Microsoft Digital Marketing Center, Google’s licensing programming for publishers, and more.

New Instagram Advertisers No Longer Need a Facebook PageNew Instagram Advertisers No Longer Need a Facebook Page

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New Instagram Advertisers No Longer Need a Facebook PageNew Instagram Advertisers No Longer Need a Facebook Page

The change comes at an interesting time for Facebook, with talk of boycotting and ongoing fury over political content stances.

A Simple Guide to Perform a Comprehensive Content AuditA Simple Guide to Perform a Comprehensive Content AuditA Simple Guide to Perform a Comprehensive Content AuditA Simple Guide to Perform a Comprehensive Content Audit

A content audit can help improve your website’s quality. You just need to follow the right steps and know what to look for.

SEO Seasonality: Overcoming the Dips During the Slow SeasonSEO Seasonality: Overcoming the Dips During the Slow Season

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SEO Seasonality: Overcoming the Dips During the Slow SeasonSEO Seasonality: Overcoming the Dips During the Slow Season

Learn tips for identifying seasonal trends and how to employ four effective tactics for increasing revenue during non-peak months.

TikTok Debuts TikTok for Business, Signals Larger Move for Ad DollarsTikTok Debuts TikTok for Business, Signals Larger Move for Ad Dollars

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TikTok Debuts TikTok for Business, Signals Larger Move for Ad DollarsTikTok Debuts TikTok for Business, Signals Larger Move for Ad Dollars

The launch comes amidst expected U.S. revenue of $500m for the year 2020.

Google Creates a New Source of Traffic With KeenGoogle Creates a New Source of Traffic With Keen

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Google Creates a New Source of Traffic With KeenGoogle Creates a New Source of Traffic With Keen

A new and potentially powerful way to attract more site visitors. Google Keen proactively recommends content to users.

Google My Business Adds 4 New AttributesGoogle My Business Adds 4 New Attributes

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Google My Business Adds 4 New AttributesGoogle My Business Adds 4 New Attributes

Google is rolling out four new attributes that businesses can use to make their Google My Business listing stand out in search results.

How to Use Google My Business to Boost Your Content & SEOHow to Use Google My Business to Boost Your Content & SEO

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How to Use Google My Business to Boost Your Content & SEOHow to Use Google My Business to Boost Your Content & SEO

Leverage Google My Business to give your content (and SEO) a boost. Here are tips and tools to help promote your business with GMB.

Google Explains Which Pages Should be RemovedGoogle Explains Which Pages Should be Removed

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Google Explains Which Pages Should be RemovedGoogle Explains Which Pages Should be Removed

Google’s John Mueller discusses how to identify low quality pages that should be blocked. Then he explains why low traffic pages can be okay.

Apple Safari to Block Google Analytics From Collecting Data [U]Apple Safari to Block Google Analytics From Collecting Data [U]

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Apple Safari to Block Google Analytics From Collecting Data [U]Apple Safari to Block Google Analytics From Collecting Data [U]

Apple’s latest version of macOS contains an updated version of the Safari browser that blocks trackers, including Google Analytics, from collecting user data.

What Is the Best Word Count for SEO?What Is the Best Word Count for SEO?What Is the Best Word Count for SEO?What Is the Best Word Count for SEO?

How many words do you need to rank well? What’s the optimum length of copy for SEO? Find out about word count and SEO.

How Long Does SEO Take?How Long Does SEO Take?How to Get More from Your Google My Business ListingHow to Get More from Your Google My Business ListingHow to Get More from Your Google My Business ListingHow to Get More from Your Google My Business Listing

Tap into Google My Business’ true potential. Follow these tips to fully optimize and make the most out of your GMB listing.

Stock Photography Impact on SEOStock Photography Impact on SEO

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Stock Photography Impact on SEOStock Photography Impact on SEO

Google’s John Mueller’s comment on stock images and rankings is a starting point for thinking about the use of images for SEO.

7 Crucial WordPress Plugins for Blogs & Businesses7 Crucial WordPress Plugins for Blogs & Businesses

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7 Crucial WordPress Plugins for Blogs & Businesses7 Crucial WordPress Plugins for Blogs & Businesses

There are seemingly endless plugins for WordPress. Knowing the seven that are crucial for UX, resources, and SEO reasons can help up your game.

Google Tests Showing Web Pages in YouTube Search ResultsGoogle Tests Showing Web Pages in YouTube Search Results

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Google Tests Showing Web Pages in YouTube Search ResultsGoogle Tests Showing Web Pages in YouTube Search Results

Google has been spotted showing links to web pages when people search for topics on YouTube.

What Is Better for Product Pages & SEO: Content or Backlinks?What Is Better for Product Pages & SEO: Content or Backlinks?What Is Better for Product Pages & SEO: Content or Backlinks?What Is Better for Product Pages & SEO: Content or Backlinks?

Ever heard of the phrase “content is king”? In this column, someone wants to know which is more important: backlinks or quality content? Easy answer!

4 Link Building Research Tips to 10x Your Links4 Link Building Research Tips to 10x Your Links4 Link Building Research Tips to 10x Your Links4 Link Building Research Tips to 10x Your Links

Link building research needs to be proactive. The only problem is figuring out where to start. Here are four tips you can explore right now.

Google Is Currently Experiencing Indexing Problems [Update: Fixed]Google Is Currently Experiencing Indexing Problems [Update: Fixed]

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Google Is Currently Experiencing Indexing Problems [Update: Fixed]Google Is Currently Experiencing Indexing Problems [Update: Fixed]

Google published a PSA advising site owners that it is currently experiencing indexing issues which may cause stale search results.

Google Shares How to Succeed in Mobile First IndexGoogle Shares How to Succeed in Mobile First IndexGoogle Shares How to Succeed in Mobile First IndexGoogle Shares How to Succeed in Mobile First Index

John Mueller shares insights on how to succeed in Google’s Mobile First Index

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